Kraun Electric Inc.
Electrical contractor / generator & EV-charger installer · St. Catharines, Niagara
You're Niagara's only Tesla-recommended installer with 400+ home chargers on the board, run two offices and a named Major Projects division - but a customer still can't check an install's status anywhere but the phone.
Why they need it
With roughly 65 staff and named divisions (Major Projects, Estimating, Business Development) plus 400+ residential EV chargers installed and standing as "Niagara's only Tesla-recommended installer," Kraun runs real scale but their web presence is pure marketing with no client-facing infrastructure. Build a job/quote portal where residential and commercial clients can request EV charger or generator quotes, upload photos of their panel, and see project status (permit filed, install scheduled, ESA inspection booked) instead of calling the office. Pair it with an internal dispatch/scheduling tool for the two-location team split across Major Projects, ICI service and residential divisions so the Estimating Manager and three Project Managers aren't coordinating multi-week generator/EV rollouts by phone and spreadsheet. This replaces ad hoc coordination between Estimating, Purchasing and Project Managers, and gives commercial ICI accounts self-serve visibility into multi-site rollouts, freeing office admin time and cutting "where's my install at" calls.
Tech gaps
No online booking or consultation scheduling, no customer portal to track multi-day generator/EV install projects or maintenance contracts, no visible dispatch tool for the two-location, ~65-person team.
Current tech
Well-produced WordPress-style marketing site with per-service pages (generators, EV chargers, solar, smart home) and a published leadership-team page; no visible customer portal, online booking/scheduling, or project-status tracking anywhere on the site.
Selling a portal + ops tool
PlaybookA customer-facing portal and the internal tool behind it, built together so the data is entered once.
- Lead with whichever side hurts more today; the other side is phase two.
- One data model means the customer sees exactly what the office sees.
Objections (1)
- “That is a big project.”
- It is two small ones in a row. You see the first working before you commit to the second.